Friday, July 15, 2016
SILVERTIPS NAME NEW COO
CSH International, Inc., owns and operates four junior hockey clubs: Everett Silvertips (WHL), Bloomington Thunder (USHL), Amarillo Bulls (NAHL), North Iowa Bulls (NA3HL), and Peoria Pines Golf Course (Phoenix, Ariz.), and is in partnership with three summer collegiate baseball franchises in the Great West League in Medford, Ore., Marysville, Calif. and Chico, Calif.
“It’s a privilege to work with Bill Yuill, the Monarch Corporation, and all associated properties,” said Rajcic. “The calling of working in sports dictates providing enjoyment for the fan and consumer, and it’s a tremendous honor to oversee all franchises for Mr. Yuill and CSH. I’m looking forward to embracing the new challenge and it’s a chapter that provides boundless opportunities to make more realities out of our vision.”
Rajcic served as executive vice president and assistant general manger of the Silvertips and has worked as an employee of the franchise since its inception in 2002.
The recipient of the WHL Marketing/Business Award in 2010, he continues to serve the Silvertips by supervising all business and marketing affairs with the club and contributing in key hockey operations duties. Under his guidance, the Silvertips surpassed a milestone of two million fans visiting XFINITY Arena for Silvertips hockey in 2011-12, in only its ninth season of WHL play.
The native of Lethbridge, Alberta, is a graduate of the University of Lethbridge with a Bachelor’s degree in Management with a major in Marketing. Upon graduation, Rajcic was named the school’s Director of Athletic Marketing and was recognized by the National Association of Collegiate Marketing Administrators as the Marketer of the Year in 2000. Prior to his work in Everett, Rajcic spent three years with the Baton Rouge Kingfish of the ECHL, serving as the Director of Corporate Sales for one season before being promoted to Vice President/General Manager during his second season.
Rajcic will continue work in Everett, Wash., as his flagship business location and report to Bill Yuill, President of CSH International, Inc.
Courtesy Silvertips PR.